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Unread postPosted: Sat Nov 12, 2022 10:57 am
  

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D-Bee

Joined: Wed Jun 03, 2009 12:35 am
Posts: 31
Location: Denver CO
Comment: Reach out, smile, help someone, make the world a better place. It's hell or heaven based on our actions. Make it better.
Hey everybody,

I’m in the middle of reading the Brand Gap by Marty Neumeier and he made an off-handed comment in the book, but it sparked a fun idea for me.

He’s talking about how brands have become identities we can put on like clothes. “You can belong to the Callaway tribe when you play golf, the VW tribe when you drive to work, and the Williams-Sonoma tribe when you cook a meal… Brands are the little gods of modern life, each ruling a different need, activity, mood, or situation.”

Below that, he says, “On Sundays they worship Harley, god of the open road.” And this line is what made me think about a biker gang that has this kind of divine connection.

A fun bit of flavor you can add.


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Unread postPosted: Sat Nov 12, 2022 6:09 pm
  

Dungeon Crawler

Joined: Mon Aug 29, 2016 7:48 am
Posts: 346
theran_mage wrote:
Hey everybody,

I’m in the middle of reading the Brand Gap by Marty Neumeier and he made an off-handed comment in the book, but it sparked a fun idea for me.

He’s talking about how brands have become identities we can put on like clothes. “You can belong to the Callaway tribe when you play golf, the VW tribe when you drive to work, and the Williams-Sonoma tribe when you cook a meal… Brands are the little gods of modern life, each ruling a different need, activity, mood, or situation.”

Below that, he says, “On Sundays they worship Harley, god of the open road.” And this line is what made me think about a biker gang that has this kind of divine connection.

A fun bit of flavor you can add.


That does sound fun :-D


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